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Sponsors

Find the right newsletters.
Book them on the spot.

Browse live inventory with real rates and specs, and book on the spot.

Free to browse · Free sponsor intel · Pay only for what you book

Find newsletters to sponsor

Search the market, not your inbox

Publishers list what they have with rates and specs published up front. Filter to the audience you want, see the next opening, and book the slot — without a single introductory email.

  • Filter by channel, category, audience size and next opening
  • No wool over anyone’s eyes — rates and creative specs published up front
  • Availability comes straight from the placement calendar, so it is never stale
B2B SaaS · 25k+ subscribersFilters
T

The Ops Letter

Newsletter48.2k

$1,850

per issue

Book
S

Signal & Noise

Dedicated send31.4k

$2,400

per send

Book
B

Build Notes

Newsletter112.9k

$3,100

per issue

Book

Bellwether Intel

100% free

Know the market before you buy it.

Bellwether tracks which sponsors run in which newsletters, how much reach they buy, and how often they come back. Check a newsletter’s sponsor history before you book it — and see exactly where your competitors are running. Tools like this cost hundreds a month; ours is free.

  • See which brands already sponsor a newsletter, and how often
  • Spot the placements that get rebooked — the ones that work
  • Free for every member of the marketplace, forever
Explore Bellwether Intel

Booking and ad creative

Upload creative that already fits

Every placement publishes its spec — dimensions, copy length, file limits — so what you upload is checked before it goes anywhere. The publisher approves, asks for a change, or rejects, and the whole exchange stays on the booking.

  • Specs published per placement and enforced at upload
  • One thread per booking, so revisions never get lost in email
  • Every placement is publisher-approved, so the inventory is real

Bookings

1 needs review

Northwind Tools

Above the Fold · Issue #184 · 12 Mar

$1,850Creative in review

Cobalt Analytics

Mid-roll · 60s · Ep. 92 · 14 Mar

$2,400Approved

Harbor Payroll

In the Fold · Issue #185 · 19 Mar

$420Approved

Vela Insurance

Above the Fold · Issue #186 · 26 Mar

$1,850Awaiting payment

Creative review

northwind-banner-600x150.png
600 × 150
Advertiser
Northwind Tools
Landing URL
northwind.example
Spec check
Passed
ApproveReject

Everything you need to buy newsletter ads

Run campaigns without the paperwork

Live inventory

Every placement with its real rate, creative spec and next opening — searchable and filterable by the audience you want.

Bellwether Intel

See which sponsors run where and how often they come back, before you commit a budget. Free for every member.

Book by issue

Take the issue or the multi-issue pack you want straight from the publisher’s own calendar.

Specs up front

Dimensions, copy length and file limits are published per placement, so your creative fits the slot first time.

Campaigns

Group bookings across several publishers into one campaign and track them together rather than one by one.

Billing that follows the booking

Invoices are tied to the bookings that created them, with payment status visible to both sides.

How to buy newsletter advertising

Four steps from search to live

  1. 1

    Create your account

    Tell us the brand you are buying for. Browsing and Bellwether are free.

  2. 2

    Find the audience

    Filter live inventory by channel, category, audience size and next opening.

  3. 3

    Book and upload

    Take the issue you want and submit creative against the published spec.

  4. 4

    Go live

    The publisher approves, the ad runs, and billing follows the booking.

Questions

Sponsor questions, answered

What does it cost to browse?

Nothing. Browsing inventory and using Bellwether are both free. You pay the publisher’s published rate for the placements you actually book.

Who sets the rates?

Publishers do. Every rate you see is the publisher’s own, published up front — so there is no rate-card request and no negotiation round before you can even see a price.

How do I know the availability is real?

Availability comes straight from the publisher’s placement calendar rather than a list someone updates by hand, so a slot shown as open is genuinely open.

What if my creative does not meet the spec?

You will know at upload. Specs are enforced per placement, and if the publisher wants a change they request it on the booking, so revisions never get lost in an email thread.

Can I book more than one newsletter at once?

Yes. Group bookings across publishers into a single campaign and track them together, with one place to see what is booked, approved and live.

What is Bellwether?

Our free sponsor-intelligence tool. It shows which sponsors run in which newsletters, how much reach they buy, and how often they come back — so you can check a newsletter’s sponsor history before you book it.

Find your audience tonight.

Create an account, browse live inventory, and book the placement you want. Browsing and Bellwether cost nothing.

Browse inventory
Free to browse Free sponsor intel Specs published up front